Archive | Iris Messina

The Best Marketing Tool for Business

The Best Marketing Tool for Business! What if I told you there is a business and corporate marketing tool 61% of businesses currently use? Would you be surprised to learn that use of this tool is up substantially over 2015? How would you feel if I told you that by using this tool it is […]

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The 3 Main Reasons No One Saw Your Video – Ask the Videographer

The 3 Main Reasons No One Saw Your Video Takeaways: • If no one has viewed your video, you probably aren’t doing enough to promote it • Embed your video on your website’s homepage • Share it on all your social media   Why hasn’t anyone viewed my video? We get asked this question almost […]

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5 quick and easy tips for taking Smartphone videos

Smartphone videos As videographers we think that every real estate video ever shot should be done by professionals like us! However, we also realize that it not really practical. So, if you insist on doing DIYing your real estate videos on a smartphone here are 5 really easy to use tips for you: 1) Avoid […]

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Drones for Real Estate: 6 Important Considerations – Ask the Videographer!

Real estate video drones are becoming increasingly popular as Realtors see the benefit in them by helping them stand apart from their competitors who do not use drones. The same holds true for video; video for real estate is also becoming more widely used as Realtors discover how it can help them get found online. […]

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What are Production Values – Ask the Videographer!

Within the past week I’ve viewed a listing video and watched a Periscope broadcast from a listing; both had terrible production values and there was no reason for it. What are Production Values? In a nutshell, it is seeing or hearing something that should not be there. Can you see the boom mic at the […]

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Using Video for Real Estate – Ask the Videographer

I listened to a panel discussion from Inman Connect SF 2015 this week via Periscope on ‘Using Video to Attract Buyers’. My Periscope connection could have been better so I missed the names of the 3 panelists. Here are my takeaways: • If you want a good quality video, you need to hire pros. • […]

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How to Use Your Video – (Part 2 of 2)

You’ve just been emailed the link to the video of your listing. Now what? The reason agents who use video aren’t getting their desired results is because they are not using it properly. This is the second of a 2-part blog on How to Use Real Estate Video to Get the Results you Want. Click here […]

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How To Use Your Real Estate Video. Part 1 of 2!

You now have a video of your listing. Now what? The reason agents who use video aren’t getting their desired results is because they are not using it properly.  This is the first of a 2-part blog on How To Use Your Real Estate Video and Get the Results you Want. Spread the word! Don’t […]

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We specialize in Real Estate Videos. How about you?

What do you do? Since our target audience is Realtors® and real estate professionals, most of you are probably saying ‘I’m a Realtor®’ or ‘I sell houses’ or ‘I’m a buyer’s agent’. But, this is very broad. Who is your exact target client? When you spend money on your advertising and marketing materials, who are they geared […]

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The Importance of the Realtor Introduction Video – Ask the Videographer

When most people hear the words ‘real estate video’ they generally think of a property listing video. But, did you know, this is only one of many uses for video in real estate? One of the most important, yet under-utilized, type of real estate video is the Realtor Introduction Video. This is a short, usually under […]

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